I was lucky enough last night to have the opportunity to visit Donnington Hall to see the two versions of the new Norton V4 SS limited edition race bike on the eve of the formal press launch in MCN.
After a short and stirring speech by Stuart Garner CEO in which he set out his and Simon Skinner’s (Chief Engineer for Norton) vision for the new bike and the brand, and related their at times traumatic experience from 5 years testing and competing at the TT for the prototyping of the new bike, the curtain (well union jack actually) was finally raised on the two limited edition bikes .
And two absolutely stunning machines they are
As you can see above, one is finished entirely in carbon and the other is carbon finished in a chrome effect. Both really stand out and look incredible from every angle as hopefully the photos show.
We had an opportunity to speak with Stuart and Simon and to really probe on the details of the bikes with plenty of Norton people on hand to answer our every question.
It was really cool as well to see SG 1-5 the five TT bikes that Stuart had referenced in his introduction standing menacingly around the edge of the room like a motorcycling guard of honour. You could really see the progression between these five ‘prototypes’ as well as the obvious design carry over from the TT into the road machines, both technical and cosmetic.
As well as being stunning overall the detail on the new bikes really brings a smile to the face of a long term Norton admirer.
From the upholstered leather racing seat, which would look equally at home in an Aston Martin, to the fully digital dash in the cockpit, everything looks really well thought out and contributes to the overall brand feeling.
The Norton branded grate in the log fire was a great touch too. You really got the impression that the Norton team care about and sweat the details!
All in all a really terrific evening!
#norton #v4 #harrogate #castledonnington